© 2019 Zoe Marin

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IN OTHER WORDS // BRANDING

Armed with both an English degree and an MBA, Sara Gaviser Leslie translates business speak and data points into a story everyone can all follow. Based in Silicon Valley, this New York Times bestselling author needed a modern and professional business identity that could span both her print and digital needs. We settled on a modern design featuring a twist on the paper clip. Two variations provide even more versatility.

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